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SpeechTEK 2013 - Tuesday, August 20, 2013
B202 – Do-It-Yourself Workshop: Persona
11:45 a.m - 12:30 p.m
Helen VanScoy, Director, User Interface Design - Performance Technology Partners
Susan L. Hura, Principal - SpeechUsability

“Persona” is a loaded term that often conjures images of over-the-top prompting and has spurred many debates among VUI designers. In this workshop, we discuss findings from the AVIxD Design Guidelines Working Group on what persona really means and why it’s important in every speech application. Learn how to research and build an appropriate persona from the start, and work together on a persona makeover using techniques that can optimize your existing applications.

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