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SpeechTEK 2009
August 24-26, 2009 • Marriott Marquis • New York, NY
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Voice Compass

Stop By the SpeechTEK/CRM Magazine booth and get your signed copy of
Voice Compass by editor Detlev Artelt. Detlev will be signing copies of at the Speech Tech/CRM Magazine booth on Monday,
August 24 from 5:00 PM to 6:00 PM during the Grand Opening and Welcome Reception.
Get your signed copy and save 20% off the cover price!
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Speech technology has become a strategic asset for today’s enterprises. In call centers, it is fulfilling the dual promises of reducing costs and improving customer
satisfaction by enabling self-service through IVR systems while offering a positive and engaging interaction. More speech vendors are furthering these efforts by delivering
their solutions via the on-demand model, making their solutions available at a lower cost. But the latest developments in speech technology don’t end there.
Enterprises are also using speech technology to achieve operational efficiencies beyond the call center. Some are already using outbound, automated messaging to quickly send out promotions or alerts (i.e.,
reminders to refill prescription medication). Others are bolstering security and privacy efforts with speaker identification and verification technology. Employees are
using speech technology to quickly reset passwords, sign up for benefits, and find information on company policies over the phone—a huge benefit for organizations
with a geographically dispersed, virtual workforce. Field employees are also using speech systems as their primary point of contact to access enterprise information such
as customer data, order status, and even access their office PCs.
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Speech has clearly made a positive impact on enterprises, both within the organization and in communicating with customers, which is why the theme for this
year’s conference is Speech in the Enterprise. Join us at SpeechTEK 2009 to hear how many diverse organizations are succeeding with speech technology and
learn from industry experts how speech technology can benefit your organization as well.
SpeechTEK 2009 is the world’s biggest speech technology conference and exhibition. Nowhere else can you find so much information on the latest ideas,
technologies, services, and solutions. This year, we offer more leading-edge information and opportunities for interaction with industry movers and shakers.
Help your organization take full advantage of all that speech technology has to offer by attending SpeechTEK 2009 and discussing how these exciting new
technologies will drive the future. This program describes the many activities and opportunities that will help your company chart a successful course with
speech technology.
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SpeechTEK Lab/Demos
This year marks our second SpeechTEK Lab, in which attendees can sample the latest speech technology products, talk to developers, and speak openly to our
expert panel of judges about the technology. These Labs will provide objective evaluations of new speech technology and show how speech is breaking new
ground in various industries. As an added benefit, the judges will issue ratings of the tools to provide further guidance. Demos will showcase some of the ways
companies are incorporating speech technology into different enterprise areas and what various speech technology vendor R&D departments are working on.
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Welcome to SpeechTEK 2009
| MONDAY • 9:00 a.m. – 10:00 a.m. |
WELCOME & OPENING KEYNOTE
Paul Greenberg, President, The 56 Group, & Author, CRM at the Speed of Light
Companies should pay attention to the voice of the customer—that’s the voice from their larynx, not the one in your head. Customers are not what they were 5
years ago. What companies have to do to respond to customers is also not the same as it was 5 years ago. The use of social media tools and the growth of digital
communities have given the customer control of the conversation and, when it comes to business, control over the business ecosystem. Technologies, such as call
recording and speech analytics, are not valuable if there is no intent on understanding what the customer is saying. Innovations in speech and other domains are
useless unless they are valuable to the enhancement of the customer experience—the one that the customer owns.
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| TUESDAY • 9:00 a.m. – 10:00 a.m. |
KEYNOTE: Speech in the Enterprise
Jeffrey F. Rayport, Founder and Chairman of Marketspace, LLC, & Author, Best Face Forward: Why Companies Must
Improve Their Service Interfaces With Customers
Speech technology is moving beyond the call center and into other parts of enterprises. This naturally brings additional challenges and considerations.
However, companies can learn from sophistication that is emerging in other customer-facing technologies. Hear insight from Jeffrey F. Rayport, a renowned
author, former Harvard University business school professor, and the founder and chairman of Marketspace, LLC, a strategy practice that helps companies
improve the way they interact with customers and markets.
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| WEDNESDAY • 9:00 a.m. – 10:00 a.m. |
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KEYNOTE PANEL: SaaS in Speech
The low-cost, high-value of the Software-as-a-Service (SaaS) model, which has already revolutionized the CRM market, is now making inroads into the
speech industry. Hear what some of the leading SaaS speech technology vendors have to say about SaaS in the speech technology industry.
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SpeechTEK University
If you are considering deploying a speech application or looking to increase your knowledgebase, be sure to attend a SpeechTEK University course.
SpeechTEK University courses are in-depth, focused, 3-hour seminars on topics of special interest to speech technology and information technology
professionals. Taught by experienced instructors, STEK University courses offer a structured learning experience. These are separately priced or may be purchased
as part of your conference registration.
Sunrise Discussions
SpeechTEK will host early morning discussions on Monday, Tuesday, and Wednesday for business professionals, project leaders, designers, and developers
to openly talk about the topics listed below. This is a great opportunity for attendees to network, discuss challenges, and share ideas with peers and speech
technology professionals.
Exhibit Hall Hours
MONDAY, August 24th |
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5:00 p.m. – 7:00 p.m. • Grand Opening Reception
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TUESDAY, August 25th |
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10:00 a.m. – 5:30 p.m.
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WEDNESDAY, August 26th |
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10:00 a.m. – 2:00 p.m.
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Why should YOU attend SpeechTEK 2009?
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Business Executives and Managers
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Business Executives and Managers Three full days of track sessions catered toward business executives and managers will identify overarching trends,
strategies, problems, and solutions in the speech technology industry. These sessions will help business leaders achieve a variety of goals, such as
increasing customer satisfaction, realizing productivity and efficiency gains, and improving the bottom line. New to the area of speech technology?
See the Sunday SpeechTEK courses for an introduction to speech technologies or voice user interface (VUI) design.
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Voice User Interface Designers
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A highly interactive 3-day track session will arm voice user interface designers (VUIDs) with the skills to create more effective, efficient, and satisfying
voice and multimodal interfaces. Meet with fellow VUIDs to share your best tricks and techniques and to brainstorm solutions to your common problems.
Hear what’s working for other VUIDs and how to develop useful VUI processes to support your work. Join us for Sunrise Discussions each morning for
conversations with peers and customers on topics important to VUIDs. Check out the range of SpeechTEK University courses Thursday that can expand
your knowledge in design and user experience.
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Speech Technologists and Project Planners
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The Advanced Speech Technologies Symposium is a 2-day track discussing technologies that will soon be available for speech applications. Learn about
advanced speech recognition technologies, machine translation, advanced dialogue techniques, natural language, and more. Check out the SpeechTEK
University courses on natural language and speaker verification on Thursday
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Speech Application Developers
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Speech application designers and developers will benefit from many sessions on the latest design methodologies and techniques. Throughout the program
there are presentations on standards, advanced grammar techniques, security, and speech applications. Don’t miss session D304, on Wednesday, to hear
the panel discuss best practices for developers. Also, the SpeechTEK University course on tuning will benefit every speech application implementer.
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- Speech technology is undergoing massive and rapid change - you’ve got to keep up! New products, new services, new players. The SpeechTEK 2009 agenda provides a unique opportunity for you to hear from industry experts and how they manage change.
- Your time is important: SpeechTEK 2009 was designed with YOU in mind. SpeechTEK presents relevant and reliable information to help you make the most informed decision possible for your organization.
- Learn from the experts: Leading experts and technical specialists comprise the speakers and moderators for SpeechTEK 2009. Get your questions answered about products, services and companies all in one place.
- Hear from organizations who have implemented speech: Learn how they overcame obstacles, and designed the perfect speech system for their organization.
- Cut through the hype: SpeechTEK sessions don't advocate one product or service over another. We work hard to ensure quality presentations and an all-points-of view look at the topics.
- Network with your peers: Events afford a wonderful opportunity to mingle and network with your peers, in a relaxed, enjoyable atmosphere.
- Proven event: SpeechTEK has been the window to the future of speech technology for 12 years, where you can experience education and innovation in action.
- All the players in one place: At SpeechTEK 2009, over 100 exhibitors will represent the leaders in speech technologies. The exhibit space will be packed with product demonstrations and vendors, so that you can meet with these leaders and witness first-hand the power that speech can bring to your business.
- Speech technologies impact the world: Speech technologies have enormous potential to empower your organizations communications environment. From improving customer service to empowering workers to enhancing devices to increasing productivity, speech technologies have the potential to offer unlimited opportunities for organizations worldwide.
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Who should attend SpeechTEK 2009
- C-level executives
- Enterprise IT decision-makers
- Telecom IT decision-makers
- Customer service managers
- Contact center professionals
- Speech solutions managers and developers
- Marketing executives
- Voice user interface designers
- Consumer electronics designers
- Anyone who wants to learn about deploying speech technology for business applications
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Connect With SpeechTEK 2009
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Gold Sponsors
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Bronze Sponsors
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Official Twitter Sponsor
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Media Sponsors
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